Stepping Back To Step Up

This summer has been a big one.  I got engaged, met a new generation of my family, and saw the passing of my Grandfather.

I also came to terms with the tremendous opportunities still there for AskANinja in the online space and beyond.  Looking at what YouTube has done for consistent creators is inspiring.  That one can build up an audience of 10s of millions each month and make money from that is what we and everyone else has been looking for since the dawn of podcasting.  It’s now a reality.

And again when you build (or rebuild in our case) that consistent audience you can do interesting things with it (touring, TV, merchandising, etc.)

We need a dedicated producer to handle those responsibilities and guide those treacherous waters.  And I’ve always had trouble switching between producer and director/editor.  So with that in mind, we’re bringing in the internet’s Brett Register to fill the shoes of a day t0 day creative partner for Douglas.

Brett is one of the most prolific and consistent people working in the web video space.  We’re excited to see where he’ll push us creatively and how the show will grow and expand under him.  This is like when your favorite musician brings in a new producer, or a comic book brings in a new artist.  Same core, just slightly different execution.

Our new plan is to have content 5 days a week.

Here’s the tenative breakdown:

Monday — The Ninja Shows off  shows we like and want to see more of.  This will be a way to give back to the community to try and share traffic and promote worthy new shows to gain some audience.  They should be shows that appeal the young guy demographic — if you’re responsible for a show that would like to be featured, drop me a line.

Tuesday — Ask A Ninja, this is the Ask A Ninja that you know and love.  Quick and fun.

Wednesday — Ask A Ninja Vault/Experimental, this is where bloopers, unaired shows, and new Ninja Charcters and formats will live.

Thursday — Experimental sketch day, a palate cleanser for us and the audience to explore the non-ninja world.  This could be anything.

Friday — Ask A Ninja Weekly wrap, the Ninja’s take on the week’s events.

We’re planning launching the new schedule on 10/4.

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